Opta Quick Start Guide
Everything you need to know when you're just getting started
How to look up leads in OptaThis article explains how to look up a specific email, phone number, or IP address in Opta.
Using the Global Suppression ListThis video explains how to add a global suppression list to your Opta account and how export and share existing suppression lists.
How to view and manage campaigns in OptaThis video explains how to view your campaign list in Opta and how to go into a campaign to manage its settings.
Intro to Opta reportingThis article provides a high-level overview of the reports available in your account.
How to set up an HTTP POST campaign in OptaThis video shows you how to create a campaign from scratch and then post to an endpoint with an HTTP POST posting flow.
How to set up a JSON post in OptaThis video explains how to set up a posting flow using JSON in Opta.
Dashboard Overview & Navigation GuideThis article explains how to use the Opta dashboard to monitor lead activity, customize your layout, and navigate the platform efficiently.
Managing Advertisers and Publishers in OptaLearn how to use the Partners section in Opta to manage advertisers and publishers, configure access, and link them to campaigns.
Campaigns Overview & ToolsUse the Campaigns section to manage campaigns, manage default/bulk fields, view posting instructions, apply suppression, & schedule tasks.
Opta Reporting OverviewLearn how to use Opta’s reporting tools to analyze campaign performance, troubleshoot rejections, monitor caps, & analyze publishers.
Using Reject Reporting in OptaUnderstand why leads get rejected in Opta and how to troubleshoot delivery issues across campaigns, advertisers, and publishers.